Share joy together with your friends and families.
( Cooperation Project )
WOW is an app that gives a unique gift experience for users to connect with friends. WOW can provide a new way for users to celebrate special moments with friends and family that allows them to shorten distances and share joys together. This was a team project for the WNM 700 Human-Centered Design course and was completed in collaboration with Chang Li and Ying Lei.
Mar 2020 - May 2020
Adobe XD, Illustrator, Photoshop, InDesign, After Effects, Premiere Pro
How do you celebrate special moments with your friends?
Do you miss your friends who are in other places?
• It is hard to share the enjoyment of the festival or meaningful day with friends and families.
• On special occasions users can give any gifts they think will be memorable.
• Be sure to open gifts on holidays or birthdays.
• Users can see the reaction of the friend opening the gift.
• On some special moments, users can share memories and joy together.
• People who want to share memories or joy together with friends and families.
28 / Dallas / Employee of technology / collage / Single
Two months from now, it's Michael's best friend John's birthday. This time, Michael wants to do something special for his friend's birthday. Last Sunday, Michael was walking on a billboard in a subway station when he saw a commercial for WOW, which is a gift APP. He scanned the QR code to study it.
25 / San Francisco / Student / College / Single
Jessica is an domestic student. She goes to school in San Francisco, and her hometown is in New York. She has a friend she has known for more than 15 years who is studying in her hometown. Now, her friend's birthday is coming. She knitted a handmade scarf. But because of the distance between them, she could only mail it to her. Unfortunately, she couldn't see her friend open the gift and share the joy with her.
26 / New York / Student / College / Single
Mary is a college student in New York. She and Jessica are great friends. Jessica hasn't been back since Jessica went to college in San Francisco. Now, Jessica's birthday is coming, Mary knows that Jessica can't return to New York, but she still hopes to be with Jessica.
